The ERY Method is a powerful and creative word-play tool to help Experience Designers and the non-designer explore the possibilities of staging an experience.
Available here: https://www.blurb.com/b/11590168
Developed as a tool to help Goods and Services shift from the traditional commoditized business model to that of an Experience while keeping true to their core business.
If you have not experienced the ERY Method, then you have not experienced a more playful and imaginative event in design.